Did Vikrant Massey post about retirement for the sake of PR?

Vikrant Massey: Vikrant Massey was posting something or the other every day about his film ‘The Sabarmati Report’. Sometimes box office report and sometimes something else. The film is getting love. Even a screening of the film was organized in Parliament House for PM Modi.

Everything was going well when suddenly Vikrant posted such a short line that it hurt the hearts of the fans.

Actually read what he posted first.

“The last few years and the times before that have been amazing. Thanks to those who supported me. But with the passage of time, I feel that now I should control myself and return home. Take care of the family as a husband, father and son. Being an actor, we will meet for the last time in the year 2025. Until the time feels right. I will always be indebted to you.

When Vikrant’s post was published here, the internet went on fire. The hearts of the fans were so sad that there was a flood of comments. Some started showing concern while others with a heavy heart gave good wishes for the future. One special thing in these comments was that everyone was showing surprise and distress.

Retirement or break? people are speculating

It is not written anywhere in this post of Vikrant that he is retiring, but ‘We will meet one last time in 2025’.. This line definitely forces one to speculate. However, some believe that he is taking a break for a short time.

But some users believe it to be a PR stunt

When we sat down to scan the comments, there were some users who gave a completely different meaning to his post. According to him, Vikrant is just adopting PR tactics. Take this comment for example, the user is writing- ‘There will be some stunt.’

So another user even threatened Vikrant. He wrote- ‘Remember, if this is a PR stunt, we will report your account.’

Is this a publicity stunt for ‘Restart from Zero’?

From here the netizens were able to understand the hints. He says that this could be a PR stunt. In such a situation, one user even wrote this- Maybe this is a publicity stunt for your next film ‘Restart from Zero’.

Another user made a similar comment and wrote- ‘You can hit restart anytime. Best wishes.’

Looking at all these comments, it became clear that most of the netizens consider it to be just a publicity stunt. The name of his film is also ‘Restart from Zero’. In such a situation, people believe that it is possible that with such a restart, he will also adopt PR tactics and will continue in films.

Such PR stunts have been done before also
Kiara Advani was seen feeling shy after sharing a video of herself about two years ago. Suddenly people felt that a wedding date related to her and Siddharth was coming. But nothing like this happened. She was just promoting the brand.

Malaika Arora had also done something similar for the promotion of her webseries ‘Moving in with Malaika’. She posted a photo of herself blushing and wrote – I have said yes, so people started congratulating her by associating her with Arjun Kapoor.

Times of India When Malaika and Arbaaz were together, they had even spread false news of their separation for the promotion of a brand. Later it came to light that it was not so.

How is this method of PR adopted?
Times of India also quoted a publicist as saying that for a project to be remembered by people, it needs to be mentioned 40-50 times in the media. This work is done jointly by the artists, makers and PR as well as marketing teams. While doing this, personal relationships of stars are also used to remain in the news.

If you remember, the news of Kareena-Shahid’s separation started appearing in the media at the same time when their film Jab We Met was about to be released. This has become a very old practice. Big stars also participate in this.

In today’s time, social media has become a place from where PR teams take advantage, while social media users have also become wise after seeing all this. It is possible that Vikrant is really taking a break or retirement. Time will tell, but netizens have good reasons to be suspicious.

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